Artist: Iggy
Azalea
Song: Bounce
Director: BRTHR Films
The
girl who enlightened us with her rags-to-riches story in first
single, 'Work', is back! Although I don't think she's a front-runner for best female rapper, when we've got the likes of Nicki Minaj and even
young Becky G, ruling that scene, I think she tries her best. What I
hate the most about female rappers is that they over-sexualise
themselves, it's like they need to flaunt every bit of their body to
stand a chance of being successful. Both Minaj and Azalea are very
eager to highlight the fact that their rapping is not their 'biggest
ASSet', if you get what I mean...
'Bounce'
is an extremely...erm, bouncy song, with a good beat that will have
most people shaking their money makers Azalea-style. I absolutely
LOVE this video! With my Indian roots, the whole Bollywood and Indian
culture makes me smile. The colours are gorgeous, the outfits are
gorgeous, SHE is gorgeous, and everything is perfect.
The
video is very location orientated, focusing on India's streets,
before singling out Iggy Azalea on an elephant. There's a lot of
beautiful imagery, highlighting India's beauty, and the fact that
India is slowly developing in to a better country.
The
Bollywood inspired dance fits in really well with the music, and the
fact that Azalea embraces Indian culture makes it even better. She
isn't scantily clad, but she's wearing a sari, or a gold tunic, and
everything comes together really well.
I
really liked the fact that she was inspired by a country and it's
culture for her video. Here's to hoping she goes somewhere equally as
exotic for her next video.
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